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Ferrero Hong Kong
Brand: Ferrero
Media: K11 outdoor area, In-store POP, Online & Social media
Role
Creative idea, Art direction, Copywriting, Video production, Booth production & Workshops management
Location
K 11 - Hong Kong
A large-scale annual event campaign at K11 Mall for Ferrero Rocher, combining sales promotion, interactive workshops, and KOL engagement. The experience attracted strong public participation and strengthened the brand’s premium image.
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